I view printed publications with a questionable eye these days. Having written for several tech magazines and a broadsheet, now that I’ve ‘switched over’ to fully online (I run 4 sites now with 2 on the way), I’ve seen both medium’s pros and cons up close, and have long determined online to be the superior.
Above statement was my state of mind when I met the very personable Mike Yu, EIC of Rebound Magazine, who happened to be writing for me (of sorts) as he regularly contributes his thoughts as a first time Dad for my other site, Mom Exchange. Mike had already struck me as an excellent writer and when I learned of his editor in chief-ing for a basketball publication I was sure it’d be a hit. Still, why print though? Wouldn’t publishing be better served (I thought) if online?
Eventually I arrived at my answer, but only after reading it in its entirety. Before that though, I’d like to reprint an interview of Mike written by one of his writers Rick Olivarez, who runs the excellent Bleacher’s Brew, with permission from Mike of course, that’d help explain the nuts and bolts of this venture. To wit: