Sony Ericsson Contest Will Send A Lucky Pinoy Footballer To The World Cup
Gary Mercado March 20th, 2010 (Visited 310 times) Tags: contest, fifa, football, online contest, sony ericsson
If you are a Pinoy and loves to play and watch Football, then by golly do not waste any time and join the Sony Ericsson FIFA World Cup 2010 Digital Campaign immediately.
And considering the fact there aren't a hell of a lot of footballers in this country, if you are one then your chances are significantly higher than if you lived in say, Singapore, Malaysia, India, HK.. oh let's just go ahead and say it: anywhere else.
Download the Terms and Conditions (zipped 160kb. PDF) here.
I personally have a keen interest in online contests and like studying how other people do it, especially brands that enjoy a worldwide audience such as SE. At the moment we constantly hold very simple contests on Kikay Exchange where commenters are chosen at random. I've been meaning to add more automation to the process, while at the same time achieving the usual goals (SEO via linking to your site, achieving loyalty via making people become members, and so on).
Will post my impressions on this particular contest at a later date vis a vis how others do it at a later date.
